1 to 2-hour meeting
brief individual presentations (5-10 minutes each)
Individual participants develop Policy Statements, cross-pitch them, then discuss the merits of each.
A sample guidance statement for Crush & Lovely:
In order to compete in an increasingly specialized marketplace and retain a multidimensional offering, Crush & Lovely must orient around a primarily consultative service that prioritizes effective strategy, with a progressive staffing model to ensure highest quality execution in varied verticals and categories.
Lines of critique:
- Analyze assumptions.
- Are these assumptions correct?
- Analyze actions implied by the statement.
- Do these actions fit within established constraints?
Project “author” refines thinking and consolidates into final Policy Statement