We revitalized the American Heart Association’s platform of life-saving applications.

Our strategic roadmap prioritized feature sets that aligned with sales goals and priorities. We delivered a rock-solid design and platform foundation that continues to positively engage users and save costs by continued development efficiencies.

Challenge

Despite years of massive effort from internal resources and the best intentions around working with the least expensive vendor, the American Heart Association’s suite of potentially life-saving programs and applications were plagued by delays. Their offshore vendor missed deadlines, provided buggy code, and ended up costing AHA time and money. They needed a partner that could help them turn the tide.

Insight

We provided top tier development resources to stabilize and secure the code for a strong digital foundation. In tandem, we guided AHA on the design of a 360° strategic roadmap to address the organization’s growing customer base and to provide digital solutions for generating additional revenue streams through enhanced user experiences, such as a scientific recommendation engine for healthy lifestyle habits.

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